When you shop for a new vehicle, you want to find one on which you can rely. It makes sense then, that your research would lead you to information like that released in the 2015 J.D. Power Vehicle Dependability Study in which you’ll find that Buick ranks as the second most dependable brand on the market.
Buick climbed the rankings three spots from last year to reach second place overall. Impressively, the brand is 34% more reliable than the industry’s average.
The study evaluates vehicles in their third year of ownership, meaning this year’s results are based on 2012 models. The LaCrosse won as most dependable model among large cars, and the Enclave earned second place in the Midsize SUV segment.
“Buick’s ranking is a testament to the fact that [we’re] on the leading edge of reliability, quality and customer service,” said Duncan Aldred, Buick’s vice president. “More and more customers are visiting the Buick showroom because we put these values at the core of every model we bring to the market.”
In addition to Buick’s reliability, J.D. Power also recently recognized the 2014 Encore as the highest ranking Sub-Compact SUV in the organization’s Initial Quality StudiesSM for 2013 and 2014 and Buick as the No. 1 mass-market brand for customer satisfaction with dealer service based on the 2014 U.S. Customer Service Index StudySM.
For us at Warsaw Buick GMC, it is our privilege to deliver a comprehensive package of quality products with a reputation for reliability and award-winning service to our valued customers.
For the second year in a row, three Buick models were given the 5-Year Cost to Own award from Kelly Blue Book (KBB). This award is given to models based on value retention and the cost of ownership, meaning that Buick models have some of the highest resale values and cheapest expenses of any car on the market.
According to Buick, the three winners were the Verano, Encore, and Enclave. Because depreciation is often the number one owner expense, the fact that Buicks retain their value over long periods of time makes them easier on your wallet. Not only that, but KBB also considers maintenance, fuel-costs, and finance and insurance fees.
When owners buy each of these models, they save considerably over five years. The Verano, winner of the Entry-Level Luxury Car category, saves owners an average of over $9,000. The Encore, winner of the Luxury Compact SUV category, saves over $14,000, and the Enclave, winner of the Luxury Full-Size SUV, saves drivers over $17,000. That’s a lot of dough in the long run.
The KBB Cost to Own awards are just one more reason to consider buying a Buick. Not only does every model feature the latest technology and a high level of luxury, but by buying these models you’ll also save considerably compared to other models.
Buick’s small crossover, the Encore, will soon be upstaged by rivals when it comes to power. Currently, the Encore comes with the sole option of a turbocharged 1.4-liter, four-cylinder engine that puts out 138 horsepower – which is less than what the upcoming Mazda CX-3 and Jeep Renegade will offer. The automaker is not only aware of the issue, but prepared to do something about it.
According to Buick-GMC’s U.S. vice president, Duncan Aldred, a more powerful Buick Encore could be on the way. The Encore was the brand’s third-best-selling vehicle in 2014 – momentum the automaker hopes to maintain. In an effort to further expand the crossover’s sales, Duncan acknowledges that more power may be necessary.
“I’m looking to grow volumes, and we’re always looking at customer feedback for what changes we need to make,” Aldred said to Automotive News. “But there’s always a trade-off between cost and benefit.”
Aldred does mention that the Encore’s power is not generally a complaint among consumers, but rather journalists who test drive the vehicle. Now that competitors will offer more powerful engines though, it might be time for Buick to offer a more powerful engine option.
Here at Warsaw Buick GMC, we think the current Encore can certainly hold its own, but look forward to the possibility of a more powerful engine option, too. Tell us in the comments: would you opt for a more powerful engine in your Encore?
One of 2015’s hottest new models is the 2015 Buick Encore, a well-priced, stylish, and comfortable crossover with cargo space to boot. With all the latest app and safety technology, the 2015 Encore might be the car for you this year.
The Encore starts at a suggested retail price of $25,565, and contains ten airbags for its two rows of seating. That means you can comfortably fit a family in the affordable 2015 Buick Encore, safely, for a competitive price. In fact, the 2015 Encore was ranked at number 6 in U.S. News Best Cars’ Affordable Compact SUVs.
Online reviewers are praising the cabin in the Encore for its classic styling and lux materials, saying that the front seats are a pleasure to drive in, with a great view of the road. Meanwhile, passengers in the back report ideal head- and legroom, during a peacefully quiet drive.
For more information on the 2015 Buick Encore or to check out our available Buick models, visit us at Warsaw Buick GMC.
MLive.com reports that General Motors’ “Experience the New Buick” campaign expanded this week to promote the revitalized Buick brand. The campaign features a handful of ads that are trying to create a “that’s not a Buick” moment and change the viewer’s idea of what a Buick really is.
The commercials all take the aforementioned “that’s not a Buick” approach to show how brand’s design has changed. The ads feature a girl trying to find her friend’s car and a valet attempting to retrieve a car, but both failing because they have trouble identifying the Buick in a crowd of cars. Another ad similarly takes place surprise party that is being ruined because the attendees are debating if the birthday girl’s car is actually a Buick.
“The whole theme of ‘Experience the New Buick’ is wrapped around the fact that we have a new product portfolio,” says Tony DiSalle vice president of Buick marketing. “You look across the entire portfolio and it’s surprising to a lot of people what Buick is today.”
At the moment, there is no mid-level option between the small crossover, the Encore, and the large crossover, the Enclave. As a solution to that issue, Buick has announced the release of its midsize Envision crossover in the Chinese market later this year. However, we may not have to wait long for the vehicle to cross the ocean and become available around this time next year as a 2016 model.
As for the two-door convertible rumor, it sounds as if Buick is preparing to bring its current European-based two-door convertible, the Opel Cascada, to the U.S. adding to the automaker’s appeal as a fun-to-drive brand.
In addition to all of these changes, we expect to see a redesigned Buick LaCrosse, which could be available here at Warsaw Buick GMC by the second half of 2015.
Buick continues to establish itself as a competitive luxury brand. The automaker isn’t just sitting pretty with the quality vehicles it currently has on the market, but continues to push the envelope to offer customers more of the value they need and the luxury they want in the best size for their lifestyles.
Which changes to the Buick lineup are you most excited to see?
Long gone are the days of trying to decipher which direction to go while pouring over a heavily-creased paper map. You can also say goodbye to trying to find a decent radio station while travelling in the middle of the wilderness.
Buick is excited to bring families the road trip of the future with its built-in OnStar 4G LTE connectivity. This technology, available on the 2015 Buick LaCrosse, Verano, Regal, and Encore will bring travelling into the modern world and will turn your car into a Wi-Fi hotspot that will allow up to seven devices to connect at once.
“Technology really has changed the way we travel today,” said David Lorenz, marketing manager, Pure Michigan, in a statement. “Travelers are looking for easy access to information and they don’t necessarily just want that in advance of travel. Applications like OnStar and other technologies allow people to make quick, last-minute changes to their itinerary.”
Now, you don’t have to scour travel guides and try to plan every step of your trip weeks in advance. With this 4G LTE connectivity, you can find something new and different while on the go.
The Buick Encore is officially one year old and what a year it has been! The small crossover has almost single-handedly given the Buick brand a much-needed boost.
General Motors was definitely taking a gamble when it introduced the Encore; however, after just a few months, it was clear there was nothing to worry about.
“Right out of the gate, demand for the Encore was high,” Tony DiSalle, vice president of Buick marketing said in a statement. “It accounted for most of the segment’s growth last year and that’s because it offers the right safety, technology and features in the right-sized vehicle for many customers.”
In its first full year of sales, US buyers took home 31,046 of the luxury crossovers and global sales reached 97,311, which helped Buick set a new global sales record.
Here at Warsaw Buick GMC, we think the Encore is living up to its name as we want it to come back again and again and again.