New features available in the 2015 GMC Terrain are making it easier than ever to stay connected on the go. There’s no need to get behind on social media or stop answering emails, when you can get an Internet connection from your car.
Not only does the 2015 Terrain have OnStar with 4G LTE, but also, it has an actual built-in Wi-Fi hotspot that comes standard with each model. That means nearby cell phones, tablets, and laptops will be able to connect to the vehicle’s Internet directly. If the car is on, so is the Internet.
Of course – no matter how tempting or easy it may be, drivers should never use their mobile devices while behind the wheel. But once you’re safely pulled over or have settled at a rest stop, there’s nothing stopping you.
Plus, two more exterior colors are now available for the 2015 Terrain: Dark Sapphire Blue Metallic and Cypress Green Metallic.
Whether you’re a workaholic who needs Internet at all times, or a camper who wants to stay connected in the wilderness, these 2015 Terrain features make it the perfect vehicle.
Don’t worry. For all of you March Madness junkies, Buick has got your back. Just like last year, if you happen to be watching the NCAA tournament on the NCAA website you’ll notice a button on the bottom left labeled “Boss Button.” When your boss roams around your cube, your professor wanders behind you, or your spouse starts getting suspicious, you can click the button and your screen will look like you are doing something legitimate.
Not only that, Buick has found a way to make March Madness even more fun by introducing a trick shot competition. This isn’t just any competition. It features sixteen competitors, including a four year-old named Titus who does seem to in fact have a magical ability to sink trick shots as well as the Dude Perfect crew who make silly videos for a good cause. Viewers get to pick a potential winner just like with the March Madness bracket.
Molly Peck, Buick’s Director of Marketing and Advertising in an interview with BrandChannel that “Neilsen metrics found that last year’s campaign set a record in terms in terms of memorability.” Looks like a repeat for this year!
Ever wish you had eyes in the back of your head? Well, GMC has developed a close second for parents to use while in the front seat. The GMC Conversation Mirror is a secondary rear-view camera developed by the Yukon design team to help parents keep an eye on kids in the back.
According to GMC, the new Conversation Mirror was initially designed for the Yukon because 30% of its owners are parents with kids under the age of 16. The new mirror pops out of the overhead console’s sunglass holder, which enables you to see behind without turning around. By keeping family-oriented features like this in mind, GMC is catering to customers’ needs.
“As a mom, when it came time to design the next-generation Yukon and Yukon XL, I wanted to give our customers a better way of keeping tabs on their kids without forcing them to turn around and take their eyes off the road,” said Kay Jarboe, product manager for the 2015 Yukon and Yukon XL.
While some drivers may just use their rearview mirror or aftermarket conversation mirrors, GMC wanted to create a well-integrated, not to mention safe, feature. There’s no need to mess with extra parts or your rearview mirror – just tap the overhead console and you’ll have a bird’s-eye view.
For the second year in a row, three Buick models were given the 5-Year Cost to Own award from Kelly Blue Book (KBB). This award is given to models based on value retention and the cost of ownership, meaning that Buick models have some of the highest resale values and cheapest expenses of any car on the market.
According to Buick, the three winners were the Verano, Encore, and Enclave. Because depreciation is often the number one owner expense, the fact that Buicks retain their value over long periods of time makes them easier on your wallet. Not only that, but KBB also considers maintenance, fuel-costs, and finance and insurance fees.
When owners buy each of these models, they save considerably over five years. The Verano, winner of the Entry-Level Luxury Car category, saves owners an average of over $9,000. The Encore, winner of the Luxury Compact SUV category, saves over $14,000, and the Enclave, winner of the Luxury Full-Size SUV, saves drivers over $17,000. That’s a lot of dough in the long run.
The KBB Cost to Own awards are just one more reason to consider buying a Buick. Not only does every model feature the latest technology and a high level of luxury, but by buying these models you’ll also save considerably compared to other models.
The crossover segment has been blowing up as of late, and for good reason. It offers great options for families who want the versatility of a pickup truck but the maneuverability and efficiency of a car.
But sometimes that compromise goes too far: what if you want more versatility? Well, you don’t have to go for the full-size pickup—instead; you can get something like the 2015 GMC Canyon midsize truck at Warsaw Buick GMC.
It’s got all the luxuries and upgrades you’ll find in a crossover, the manageable size and technology that makes for a great family vehicle, and the unadulterated utility of a vehicle with a bed in the back.
Heated front seats, a touchscreen OnStar 4G LTE connectivity, 27 highway mpg, up to 7,000 pounds of trailering capability, and the safety that only a truck can offer are but a portion of everything the 2015 Canyon puts at your disposal. You just have to take it.
Buick’s small crossover, the Encore, will soon be upstaged by rivals when it comes to power. Currently, the Encore comes with the sole option of a turbocharged 1.4-liter, four-cylinder engine that puts out 138 horsepower – which is less than what the upcoming Mazda CX-3 and Jeep Renegade will offer. The automaker is not only aware of the issue, but prepared to do something about it.
According to Buick-GMC’s U.S. vice president, Duncan Aldred, a more powerful Buick Encore could be on the way. The Encore was the brand’s third-best-selling vehicle in 2014 – momentum the automaker hopes to maintain. In an effort to further expand the crossover’s sales, Duncan acknowledges that more power may be necessary.
“I’m looking to grow volumes, and we’re always looking at customer feedback for what changes we need to make,” Aldred said to Automotive News. “But there’s always a trade-off between cost and benefit.”
Aldred does mention that the Encore’s power is not generally a complaint among consumers, but rather journalists who test drive the vehicle. Now that competitors will offer more powerful engines though, it might be time for Buick to offer a more powerful engine option.
Here at Warsaw Buick GMC, we think the current Encore can certainly hold its own, but look forward to the possibility of a more powerful engine option, too. Tell us in the comments: would you opt for a more powerful engine in your Encore?
One of 2015’s hottest new models is the 2015 Buick Encore, a well-priced, stylish, and comfortable crossover with cargo space to boot. With all the latest app and safety technology, the 2015 Encore might be the car for you this year.
The Encore starts at a suggested retail price of $25,565, and contains ten airbags for its two rows of seating. That means you can comfortably fit a family in the affordable 2015 Buick Encore, safely, for a competitive price. In fact, the 2015 Encore was ranked at number 6 in U.S. News Best Cars’ Affordable Compact SUVs.
Online reviewers are praising the cabin in the Encore for its classic styling and lux materials, saying that the front seats are a pleasure to drive in, with a great view of the road. Meanwhile, passengers in the back report ideal head- and legroom, during a peacefully quiet drive.
For more information on the 2015 Buick Encore or to check out our available Buick models, visit us at Warsaw Buick GMC.
Have you noticed your own level of “engagement trace” during the latest Buick commercial campaign? These are the commercials where invariably someone proclaims “That’s not a Buick” when he or she is confronted with a new Buick. The message therein: adjust your expectations; Buick isn’t what it used to be.
As for this mysterious “engagement trace,” that’s what scientists use to measure moment-by-moment focus on some media. Innerscope, a consumer neuroscience firm, measured the engagement trace in 50 volunteers, in addition to heart rate and breathing patterns, while they watched a Buick spot.
The result was “one of the highest overall levels of emotional engagement” Innerscope had ever seen, according to GM Authority. Engagement trace is measured on a 100-point scale. Sixty-five implies a baseline level of engagement. The volunteers who were watching the “That’s not a Buick” spot scored in the 80s.
At Warsaw Buick GMC, we’ve found that driving a Buick is highly engaging as well. Visit us today and find out!
The winter months are upon us, and, more likely than not, we’re going to be facing some bad weather during our commutes before things start warming up again. But even if you’ve been driving for years, you still might not know what to do if your car skids on ice. Luckily, the driving experts at Warsaw Buick GMC have three easy rules to remember just in case you lose control of your car on ice.
Remove your foot from the accelerator: If you sense that you’ve lost traction and your car is going to skid, release the accelerator. Immediately.
If you have to brake, do not slam on them. If you can correct the skid without braking, this is the best case scenario. If braking is required, however, be sure to pump them slowly and calmly. Never slam on the brake pedal.
Steer in the direction of the skid. If the rear of your car begins to fishtail right, steer right. If the rear of your car begins to fishtail left, steer left. This should help straighten your car back out to correct the skid.
Ideally, skids on ice will be avoided all together. That’s why it’s important to drive slowly and carefully when the roads are bad.
European cars are becoming increasingly more influential on cars in the US market. It’s not a recent trend, but it’s been picking up noticeably in the past few years. A lot of cars in the American market are picking up on cues and design ideas from their European cousins.
One of the more recent Euro-inspired developments is the Opel Monza’s future influence on Buick’s Regal concept. While a lot of the stand-out design schemes aren’t being transferred over, a number of the other ideas that make the Monza stylish will be incorporated into the Regal.
Here’s where it gets a little confusing. The chief of the Opel, Karl-Thomas Neumann, says that the next time we see the Monza it will be as the Opel Insignia, but in the states it will be known as the Buick Regal. So if you see the Insignia in European car news, you are going to be looking at what will likely be the design for the Buick Regal, save for a few potential design tweaks for the US market.
Warsaw Buick GMC is happy to see the two halves of the Western world collide to create even cooler cars for the future market. For more views into the world of Buick’s future design work, be sure to check out our future blogs!