Tag Archives: IN

“Experience the New Buick” Campaign Launched this Week

MLive.com reports that General Motors’ “Experience the New Buick” campaign expanded this week to promote the revitalized Buick brand. The campaign features a handful of ads that are trying to create a “that’s not a Buick” moment and change the viewer’s idea of what a Buick really is.

The commercials all take the aforementioned “that’s not a Buick” approach to show how brand’s design has changed. The ads feature a girl trying to find her friend’s car and a valet attempting to retrieve a car, but both failing because they have trouble identifying the Buick in a crowd of cars. Another ad similarly takes place surprise party that is being ruined because the attendees are debating if the birthday girl’s car is actually a Buick.

“The whole theme of ‘Experience the New Buick’ is wrapped around the fact that we have a new product portfolio,” says Tony DiSalle vice president of Buick marketing. “You look across the entire portfolio and it’s surprising to a lot of people what Buick is today.”

Try a reimagined Buick at Warsaw Buick today!

Two Great Family Events in Warsaw, Indiana

Family Events in Warsaw, INHere in Warsaw, we know that the Spring brings about some of the best activities in our fair town. Here are a couple of the exciting events happening this spring.

Fishing Derby for Kids

  • When: Saturday, May 31st
  • Where: Municipal Park
  • Price: Free

Rising temperatures means that the fish are out there and ready to nibble. Gather up the kids for this catch-and-release fishing derby that will celebrate National Fishing Week and bring the whole family out to the water. There will be prizes awarded for catch categories such as Biggest Fish, and the first 100 kids who sign up will receive a free gift.

Mommy Son Adventure

  • When: Friday, May 1st
  • Where: Pete Thorn Center Gym
  • Price: $15 per couple, $5 per additional child
  • Ages: 3-10

This special day dedicated to mothers and sons puts the both of you on a farming adventure. The event includes snacks, activities, and even games that will center around life on the farm. Not only just for moms; grandmothers, aunts, and more are welcome to share the day.